Track 01
Idea Validation
The question
Is this idea actually worth building?
What you'll get
Evidence on whether the problem is real, who it's for, and whether to build, sharpen, or park it.
1 week|from $1,500
Whether you're validating a raw idea, scoping a first version, or hunting for early traction, an assessment gives you the evidence and the plan to build the right thing next, not just build faster.
Is this idea actually worth building?
Evidence on whether the problem is real, who it's for, and whether to build, sharpen, or park it.
What's the smallest first version worth building?
A focused MVP definition — the core flow to ship first, what to cut, and why.
How do we turn this into something real, fast?
A working prototype or build plan you can put in front of real users and investors.
How do we reach the first users and signals of demand?
A plan to reach early users, the metrics that matter, and what to prove next.
The work I enjoy most isn't optimizing mature funnels or managing roadmaps. It's taking a raw idea and pressure-testing whether it's worth building at all.
I combine product thinking, rapid prototyping, and hands-on building to move ideas from "what if" to something real and validated, fast, and with evidence rather than assumptions.
Over the last decade I've helped founders and teams across startups, enterprises, and mission-driven organizations find clarity early, so the first version they build is the right one.
Complete the intake and I'll review your idea. If I think I can help, I'll be in touch with a recommended track and next steps.